Square Enix has made plenty of iconic characters over the course of its long history, thanks to massive JRPG behemoths like Final Fantasy and Dragon Quest. We also know that iconic characters make for some of the best merchandise, and Square Enix has never been shy at using some of its more popular characters for posters, plushes, statues, and pretty much everything else you can think of to bring in some extra cash.
In fact, while Square Enix's biggest games regularly failed to meet expectations last year, their merchandising revenue was actually "strong", as revealed by a new earnings report detailing the nine-month period ending on December 31 (thanks GamesRadar). In that time, Square Enix managed to rack up a whopping 14.8 billion yen (around $97.8 million), compared to the same period last year which saw them bring in 12.4 billion yen (around $81.9 million).
That is an increase of a whopping 2.4 billion yen over the space of one year, and Square Enix made sure to point out just who was responsible for the increase. In the earnings report, Square Enix says that strong sales are a result of "new character merchandise featuring key IP", with Final Fantasy's...
