There's no doubt that the Transformers franchise remains one of the biggest and best franchises in media, with an offering that spans across TV shows, movies and physical product releases. What you might not have realized is that it is also celebrating a major milestone this year, with 40 years since the release of Transformers: The Movie.
As part of that, there are plenty of planned drops on the way that fans will want to be aware of, including the start of a major new partnership that has already confirmed the first of many exciting releases is coming soon.
As first reported by Forbes, Upper Deck and Hasbro are entering into a multi-year global licensing partnership to produce trading cards and tabletop games around some of the latter's most iconic IPs. Transformers is top of the list, but we can also expect to see official collaborations with GI Joe, Power Rangers, M.A.S.K. and Jem and the Holograms.
To kick all that off, the companies have confirmed a special trading card set will be released to celebrate the 40th anniversary of Transformers: The Movie, scheduled to drop exclusively at Target stores in mid-September.
In confirming the news via...
