A new report alleges that Roblox has been artificially inflating its player count numbers. This follows after Roblox self-reported major financial losses despite alleged player growth.
Roblox has been a hugely popular game, serving as a sort of hub where players can access tons of games to play. While the title has certainly seen plenty of attention over the years, the exact player numbers the company has reported are now coming into question.
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A new report from Hindenburg Research (via Eurogamer) alleges that Roblox is lying to investors about exactly how many people are actually using the game. By Hindenburg Research's estimate, Roblox is allegedly inflating its claims on how many individuals are actively playing Roblox by 25-42%, while engagement hours are supposedly being inflated by 100%. Roblox has reported on the number of people who play its game, which matches Roblox's Daily Active Users data. However, Hindenburg points out that the DAUs, "according to Roblox's own disclosures," can include multiple accounts run by an individual, so the number of unique players may not be accurate.
The report continues...
