It should come as no surprise that Call of Duty: Black Ops 6 has done well. It's the first Call of Duty release under the Microsoft banner, so we know it was going to be different in many ways. Perhaps the biggest difference is the game's launch on Xbox Game Pass, making it one of the biggest yearly launches available on the subscription service.
Black Ops 6 is shaping up to be the best COD in years.
The game itself has received critical acclaim for its fresh campaign and new multiplayer features, but the Game Pass launch strategy that Microsoft probably played a big hand in paid off for all parties as well. This was confirmed by CEO Satya Nadella, who stated that Black Ops 6 was the biggest Call of Duty launch of all time, and also helped garner the most Game Pass subscriptions in one day.
Microsoft CEO Satya Nadella – who enjoyed a 63 percent pay increase while over 1,900 employees lost their jobs – addressed this on a recent investor call. He explained that Black Ops 6 received the highest day-one players of any game in the series, which in turn propelled the highest number of...
