Nintendo President Shuntaro Furukawa Says Company Has Been Making Games The Same Way Since The NES

Nintendo President Shuntaro Furukawa Says Company Has Been Making Games The Same Way Since The NES

From The Outerhaven Productions (Written by Todd Black) on | OpenCritic

Allow us to ask you a simple yet profound question, “How is Nintendo the longest-lasting video game company ever?” And don’t say Atari; they haven’t been relevant in a long time. The answer is honestly really simple: They’ve built up a library of epic IP and have spent nearly 40 years making as many quality titles as possible for them. You might think they would need to “adapt to the current market” to be successful, but as President Shuntaro Furukawa noted in the recent financial briefing, that’s not really the case.

A translation of the briefing revealed this quote from Shuntaro Furukawa:

If you think about…that really is what The Big N has been all about. They even did the “Nintendo Seal of Approval” during the NES days to ensure that gamers knew that the games on the platform was quality. Ironically, the issues that the company has had over the years hasn’t been about software, but hardware, like with the Wii U, Virtual Boy, and the GameCube to a lesser extent.

Now, Nintendo has obviously evolved its franchises over the years, including with recent games in The Legend of Zelda, Kirby, Mario, Pikmin, and beyond. Yet, even with...

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