The hugely anticipated release of Grand Theft Auto 6 is set to bring in an expected $3 billion dollars within its first year following launch, with $1 billion of that amount anticipated to come from pre-orders alone. These figures, which have been calculated by gaming market analysts at DFC Intelligence, would make GTA 6 one of the biggest entertainment launches in history.
The Grand Theft Auto series is synonymous with blockbuster entertainment, demonstrated by the latest release in Rockstar Games' crime series: 2013's GTA 5. As of early 2024, Take-Two Interactive's earnings reports announced that GTA 5 has generated $8.5 billion in worldwide revenue with over 200 million copies being purchased. This trend is set to continue with GTA 6, which is yet to have a set date for its projected end-of-2025 release. The success of its debut trailer and these revealed figures courtesy of the Financial Times, suggests that GTA 6 will be another massive success for Rockstar.
The projected figures for GTA 6 are unlike any other gaming launch, with the CEO of IDG Consulting, Yoshio Osaki, confirming that "we think it’s going to be one of the biggest entertainment launches in history,...
