Borderlands has come a long way since its 2009 PlayStation 3 debut. Beyond the mainline trio and the Pre-Sequel tie-in, it's had a Telltale Games spinoff, a Tiny Tina spinoff, a pinball spinoff, a terrible movie, and more. The games have sold quite well overall, and Borderlands 4 is poised to add plenty of copies to that legacy when it launches this September.
How many copies Borderlands 4 adds to the pile is anybody's guess, including Randy Pitchford's. The President and CEO of Gearbox Entertainment continues to court controversies at every turn, but his thoughts on the next big Borderlands extravaganza's commercial performance seem rather sound.
Pitchford's declaration comes as part of a larger interview with Insider Gaming at Gamescom 2025. "A lot of people predicted that Borderlands wasn’t going to work," he said, but "here we are with the game franchise, we will break 100 million units with this launch, easy." Thus, Borderlands' fourth major outing might not even have to wait long to help its parent series surpass the six-digit sales mark; it sounds like Pitchford sees its launch period as enough to get the ball rolling past that goal.
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