There’s a strange problem with having the most anticipated game in years on the way: even an enormous pre-order total may not tell its publisher what the launch day may look like. Take-Two Interactive CEO Strauss Zelnick has confirmed that Grand Theft Auto 6 pre-orders are running well ahead of the company’s expectations. As much as that sounds like good news, the details behind the update leave a few questions unanswered.
Speaking during Take-Two’s fiscal second-quarter earnings call on November 9, Zelnick said pre-orders were “tracking far in excess” of the company’s initial expectations. President Karl Slatoff also described the level of pre-orders as “extraordinary.” However, neither executive shared an exact figure, leaving fans and investors without an official count of how many copies have been reserved.
The closest thing to a number comes from Sensor Tower, which, as of November 12, reports 11.27 million units sold. That is an estimate, not a figure confirmed by Rockstar or Take-Two, and it should not be mistaken for a final sales count. Reuters also reported a Sensor Tower estimate that nearly 90% of pre-orders recorded by late August were for the $99.99 Ultimate Edition, compared...
