The currently scheduled November release for Grand Theft Auto VI is closer than it has ever been and excitement is dialing up among the game's enormous worldwide fan base. That excitement is tempered by how little we know about what that launch is going to look like, and the community is looking for any tidbit of information to assuage the worst of their worries.
A big potential sticking point is the price of the finished product, with GTA's ambition causing conversations to spring up around whether it could be the first $100 game (specifically for a "standard" edition). Now, new information has emerged that could go some way to lessening potential panic about the cost to us consumers.
As first reported by IGN, Take-Two CEO Strauss Zelnick spoke at iicon, a new conference on the business of video games, where he spoke about the company's approach to pricing GTA VI, while not going as far as revealing what it's actually going to be.
"Consumers pay for the value that you bring to them, and our job is to charge way way way less of the value delivery. How you feel about something you buy is the intersection of the...
